| FleetPride is the largest and fastest growing independent parts distribution company in the heavy-duty vehicle industry. Their growth made it impractical to include all of the sales and management personnel in one large meeting. With our partners at Executive Visions, we helped them put together a 5-city "Road Tour" event. |
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Over the course of 8 weeks, we set up, staged the event, packed it up and moved it out in Los Angeles, Dallas, Atlanta, Charlotte and Boston. The event included a traveling trade show as well as vendor-lead training on a variety of topics. The response from the participants was excellent, and FleetPride achieved their goal of motivating, educating and entertaining their management, sales force, and vendor partners. |
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